Category: Content Marketing

There’s No PR in SEO … Or Is There?

In the same way PR is no longer just about press releases and coverage, SEO is not bound by keywords and metadata. In fact, they have more in common than you might think and understanding this link could be critical to your marketing efforts. After all, both public relations and search engine optimization serve the…
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Update Your PR Status with Social Media Strategy

Though public relations and social media are two unique forms of marketing, there are methods that can fuse these two efforts together to generate notable results to enhance your organization’s brand. It is important to continuously find ways to make the most out of your online presence. By merging social media and PR strategy together,…
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